Showing posts with label professional development. Show all posts
Showing posts with label professional development. Show all posts

Monday, November 15, 2010

The Danger of Information Overload in Business - Why It's Time to Turn Off & Tune In

Mondays are always a great day for  introspection, because I kick off each Monday morning with my Copywriters' Mastermind group. Today the subject of "information overload" was brought up as a group. We concluded that the internet opens up SO MUCH information right at our fingertips that we feel overwhelmed and it's just too much. There are business gurus to follow, articles to read and social networking groups to join!  Ughhh, stop the madness!

The conversation continued as I chatted with a friend I hadn't see online lately. He mentioned he just needed to slide off the 'online grid'  in order to get his business ducks in a row. I know that feeling all too well. Online insta-communication is great, but it can be a double-edged sword - enough to make anyone's head spin off into dizzying directions!

As business professionals, there are days when we really need to turn off our laptops and mobile devices for a few minutes each day. We experience information overload every second of the day, and our monkey mind spins out of control. 

Instead of cramming as much information as possible into your noggin, take the time to turn off in order to tune in. As "free love" as that sounds, it's a healthy approach to take when you feel overwhelmed and can't stuff another fact into your brain.

Between webinars and text messaging, technology makes it very easy for us to communicate and connect on a regular basis. Google's CEO, Eric Schmidt, reports, "Every two days now we create as much information as we did from the dawn of civilization up until 2003. That’s something like five exabytes of data." 

That's a LOT of information we're creating and taking into our poor grey matter. Before you spend your lunch hour consuming the online version of Wall Street Journal, think about turning off the technology and tune into yourself - yes, a novel concept. If you don't take the time for yourself, no one else is going to do it for you. 

1. Walk away from your desk or computer station. Turn off your cell phone and go outside - even if you only have five minutes to spare, take a deep breath and feel the fresh air filling your lungs. As silly as it sounds, people forget to breathe - a deep, slow inhalation not only relaxes the body, but it rids the lungs of toxins and refreshes the brain.

2. Listen to soothing music. Stash the cell phone in your drawer, sink back into a comfortable chair (whether at home or at the office). Don't do any work. Play soft, soothing music for at least five to ten minutes. Close your eyes and just listen.  Music has a calming effect on the parasympathetic nervous system, and soft music relaxes both mind and body.

3. If possible, don't answer work emails or text messages at home. If your job is an "around-the-clock" type position, that might not be possible. But if you can, check out of your office role and check-in at home. Start slowly. Set a timer and make a promise to yourself not to check your Blackberry or laptop for 30 minutes. Make it a priority to relax - play with your dog, hang out with your family or just sit quietly/mediate without being disturbed.

I'm just as busy as the next person, and I find myself caught in the trap of information overload as well. I practice yoga on a regular basis and my teacher said something very prophetic last week that stuck with me: "Yoga is a work-in NOT a work-out."

This statement could be applied to your daily professional grind when it comes to information. We spend so much time focusing on the external - meet that goal, read that article, write that speech...that we forgot about our internal selves. By just taking a  few "ME"  minutes, your energy increases and makes you more productive in the long run - and puts a smile on your face!

Instead of tuning in all the time, give yourself permission to tune out - you'll definitely feel better!

Monday, November 8, 2010

Why Two Heads are Better Than One - Don't Berate, Collaborate!

The old saying "two heads are better than one" is my new mantra. I am involved with a fantastic Masterminds group that resulted from my involvement with the International Freelancers" Day Conference - my new copywriting group,  Bhaskar, Jacque and Barb - the Kick A** MasterMind Group (KAMM). Bhas offers our 'international flavor' - a pun on words because he represents Assam where the incredible Assam black tea is produced in India.

I also have been lucky to collaborate and share with amazing colleagues such as Ms. Confident Copywriter/Social Media Guru-ess Victoria Ipri...my working partnership with Ryan Chambers and Joey Do from Adapt Marketing & Design...and the list goes on and on!

I've also moved beyond my comfort zone and am involved with a new "enlightened business professionals" group that meets this week via conference call (I met these amazing people through the Enlightened Business Summit).

As we push forward with our business goals, it's easy to put our noses to the grindstone and roam solo as we keep our eye on the prize. However, we forget about the potential partners and collaborators who could help and guide us with our business goals.

In this economy, it's easy to berate others for their successes and whine: "Why are they making more money than me?" "What do they have that I don't have?"
Well, it's time to stop the pity party and find out what makes them so great. Instead of berating them, collaborate with those you admire. After our KAMM meeting this morning, I felt energized and motivated to forge ahead with my week. I am very grateful and appreciative of their feedback and insight - truly, THREE heads are better than one (in this case!)

I know all the excuses whirring inside your brain when it comes to collaborating with partners - been there, done that.  However, I learned I needed to move past my "I'm gonna do this on my own" mindset. It is OKAY to ask for help sometimes - we all need it.

They will steal my ideas! - No, they will improve upon them and offer you positive, helpful feedback you wouldn't receive otherwise

I know what I'm doing - I don't need anyone's help! - It's time to lose the ego. We all need a little help. Ideas grow stale and sometimes we get stuck. Collaborators offer us fresh, new perspective.

People just annoy me. I do better on my own. - Other people's energy motivates us. Human interaction is what keeps our creative juices flowing. So before you kick other people to curb, listen to what they have to say and maybe you'll learn a few new things!

I don't trust other people to help me with my business. - If you don't trust others, then why do you work with people in the first place? Collaborators and partners make good sounding boards to test new products or ideas. If you can't count on people, then maybe you should re-think why you're in business in the first place. You have to build lasting relationships with your customers and clients, so it makes sense to have a few trustworthy collaborators in your corner. Use sound judgment when it comes to collaborating with others, but don't put up walls either.

So remember...don't berate others for their success or shun the idea of collaborating with other people in your industry who can lend support and expertise. Networking is one thing, but collaboration takes your business to an improved, dynamic level. Don't berate...instead collaborate!

What have been some of your best collaborations and partnerships? Who has helped you along the way?

Therese Pope, Copywriter/Content Developer & Digital Buzz-icist

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